Sr. Director, Experiential Marketing for Brand Partnerships

“Taylor is a true rising star who has proven that not only can she handle the fast-paced events and hospitality environment, she thrives in it. As a growing agency we pride ourselves in building a team of industry leaders like Taylor that our clients trust and count on every day,” - Chief Client Officer

“Taylor is a true rising star who has proven that not only can she handle the fast-paced events and hospitality environment, she thrives in it. As a growing agency we pride ourselves in building a team of industry leaders like Taylor that our clients trust and count on every day,” - Chief Client Officer

“Taylor has exemplified excellence in every sense as a part of our hospitality team. Her leadership, ruthless attention to detail and willingness to do what it takes has been incredibly valuable in helping create experiences that positively impact our relationship with our customers,” - Lead, CXO and Sponsorship Events, Cisco.

“Taylor has exemplified excellence in every sense as a part of our hospitality team. Her leadership, ruthless attention to detail and willingness to do what it takes has been incredibly valuable in helping create experiences that positively impact our relationship with our customers,” - Lead, CXO and Sponsorship Events, Cisco.

In February 2024, the Cisco US Open hospitality program earned a Gold Hermes Creative Awards Winner for Best Interactive Brand Experience

In February 2024, the Cisco US Open hospitality program earned a Gold Hermes Creative Awards Winner for Best Interactive Brand Experience

Promoted 6 times in seven years

Promoted 6 times in seven years

leader known for shaping high-impact sports marketing programs that captivate audiences and strengthen brands. Blending creative vision with sharp strategic thinking to build experiences that are not only memorable, but meticulously executed from concept to finish.

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leader known for shaping high-impact sports marketing programs that captivate audiences and strengthen brands. Blending creative vision with sharp strategic thinking to build experiences that are not only memorable, but meticulously executed from concept to finish. 〰️

  • Golf Partnership Events

    I lead end-to-end customer engagement events across multiple sponsorships, including USGA championships, the Masters, AT&T PB Pro-Am and APGA tournaments, while mentoring a cross-functional team of 5+ employees and vendors to deliver bespoke experiences positively impacting customer relationships, brand affinity and pipeline growth.

    2022-2025 programs have touched over 2,400 prospective and existing customers, collectively representing millions in bookings and billions in active pipeline.

    The program offering includes a day or overnight experience with legendary sports talent integrations, Technology Tours, receptions, business sessions with USGA’s CEO, design, build and onsite management of multiple private suite locations (on & off course), accommodations, curated gifting, F&B, transportation, logistics and project management.

    I prioritize my time in this role to deliver monthly updates and reports including metrics, event results, customer feedback & data to an executive-level audience; cultivate & manage strategic talent relationships including contracts, briefs and onsite management (i.e. Mark O’Meara, Jack Nicklaus, Fred Couples, etc.) and design innovative ways to enable sales teams to connect with customers.

  • NFL Partnership Events

    Across Super Bowl LVII, LIX and LX, I spearheaded ideation, strategy, management and implementation of C-Suite customer and executive sponsorship programming.

    The weekend hosting includes an Executive Innovation Forum, two days of content centered around how Cisco’s technology powers the NFL while incorporating chalk-talks from Tom Brady and the NFL’s CISO & CIO.

    We created and managed registration, guest communications, 5-star property accommodations, multiple hospitality suite locations with all-inclusive F&B and curated custom gifting experiences, concept, logistics & build of the Executive Innovation Forum, transportation, asset management (NFL Tailgate, NFL House, NFL Honors, private stadium suite), pre & post-game hospitality including all-inclusive F&B, signage & print materials, talent management, event logistics, and project/vendor management.

  • Lifestyle Events

    My experience spans lifestyle events like technology summits, Tomorrowland Influencer Programs, JBL Fest, trade shows where I developed and managed a strategic vision and tactical solutions for designing and executing high-end guest experiences.

    From 2018 - 2021 , I orchestrated internal team members to meet client goals while fostering strong client relationships, supported on-site event execution, coordination, and external vendor support, ideated and executed in-person and virtual experiences for 300+ SVP+ level attendees, managed complex guest database & communication for 1,000+ attendees, developed detailed event documents, ideate and execute luxury gifting experiences for 1,000+ guests.